Breaking the all-time record for new vehicle sales in Australia, 2023 saw a total of 1,216,780 vehicles delivered during the year. The previous highest sales result of 1,189,116 was achieved in 2017.
Toyota claimed the title of top selling car brand with 17.7 per cent of the market, while the Ford Ranger was crowned the top selling vehicle with 64,456 vehicles sold. SUVs and light commercials accounted for 78.4 per cent of sales and comprise all the top 10 vehicles sold in 2023.
Battery electric vehicles accounted for 7.2 per cent of sales with combined battery electric, plug-in hybrid and hybrid vehicles achieving 196,868 sales or 16.2 per cent of new vehicle sales.
FCAI Chief Executive, Tony Weber, said this record-breaking achievement underscores the dynamic and competitive nature of Australia’s automotive landscape, providing consumers with an extensive array of choices across various price brackets.
“This extraordinary result is a testament to the adaptability and resilience of both industry players and consumers alike. Despite the supply chain disruptions faced in recent times, consumers now have greater access to a broad range of choices, fostering increased accessibility in the market,” said Mr. Weber.
Looking ahead, Mr. Weber expressed optimism about the industry’s future while acknowledging potential challenges.
“As we celebrate this historic achievement, we recognise that the automotive sector will face challenges in the coming months. Cost-of-living pressures and increased interest rates will impact the market, and we anticipate a challenging 2024.
Top 5 Sales by Brand 2023:
- Toyota (215,240)
- Mazda (100,008)
- Ford (87,800)
- Kia (76,120)
- Hyundai (75,183)
Top 5 Sales by Model 2023:
- Ford Ranger (63,356)
- Toyota Hi-Lux (61,111)
- Isuzu D-Max (31,202)
- Toyota RAV4 (29,627)
- MG ZS (29,627)
Source: Federal Chamber of Automotive Industries | VFACTS December 2023
9 January 2024